Strategic Plan

Timeline and Performance

ONE VOICE

Bigger, Stronger, Better. MNCA will be a leader, bringing development for Mongolian co-operatives by unifying their voice.

ONE VOICE 1.1
Organize merging process of associations and co-operatives with an integrated policy and concept.
ONE VOICE 1.2
Develop an integrated database containing activity and survey information of co-operatives.
ONE VOICE 1.3
Develop a network of information related to the policy and trend of co-operatives in several media outlets for the public.
ONE VOICE 1.4
Develop a network of information of the co-operative sector.
ONE VOICE 1.5
Introduce a new logo and brand for MNCA & MCTIC merge.
Timeline

Why the need for change?

Harmonized Identity

  • Reduced confusion among beneficiaries, government, and international donors
    • Increased potential for donor funding and the fair distribution of this funding

    • Decreased vulnerability of MCTIC in the competitive market place

  • A stronger institution to support the Mongolian co-operative movement
    • Increased potential for governmental support

    • Increased efficiency and reach of MNCA

Guiding Principles

  • Branding
    • We must form a harmonized identity of our purpose and branding

    • We must maintain and enhance our funding sources

  • Funding
    • We must strengthen and continue our connection with the international co-operative movement

    • We must seek self-reliant financial security

  • Supporting
    • We must communicate this harmonized message to stakeholders

    • We must remain focused on economic and social development through co-operative promotion

KAN-BAN

To DoDoingDone
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